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How?

We’re able to charge prices that are up to 70% below retail optical shops. We do this by directly purchasing our frames from manufactures around the world, essentially cutting out the middle man. In addition, we grind the lenses in our own state of the art laboratory located just outside Boston, Massachusetts.

Operating our own optical laboratory allows us to complete and ship your order the same day it’s received while also passing along those savings to you! All eyeglasses are proudly assembled, packaged, and shipped in the United States!

Our trained lab technicians check each order before it’s shipped to you using a digital automatic ophthalmic lensmeter, to ensure the accuracy of your prescription.